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Become a KWU Approved Trainer

Paul Polansky
Updated

KWU Trainers don’t just teach—they transform lives and businesses. Becoming KWU Approved means stepping into your role as a leader, educator, and change-maker at Keller Williams. You’ll gain the tools to deliver powerful, engaging learning experiences, master core content, and join a dynamic community of trainers dedicated to growing talent and inspiring real impact.

Ready to take the first step toward becoming a KWU Approved Trainer?
Have more questions about the KWU Faculty Program, click here. 


Your KWU Approved Trainer Journey: At a Glance

Step 1: Complete the Train the Trainer Series
Step 2: Teach 4 KWU Courses in 3 Market Centers
Step 3: Collect 75 Evaluations with a 4.0+ Average
Step 4: Secure 3 Leadership Recommendations
Step 5: Submit Your KWU Approved Trainer Application
Step 6: Complete a 360-Degree Review for Final Approval

 

Steps to Become KWU Approved

Step 1: Complete the Train the Trainer Series

Attend the Train the Trainer series with one or more of our designated Master Faculty Trainers:

  • Take Train the Presenter (#1)
  • Take Train the Trainer Advanced Workshop (#2) within two years of submitting your application
  • Earn a Master Faculty recommendation during your Advanced Workshop — this is required to apply

💡 Pro Tips from KWU Faculty

  • It’s normal to take the Advanced Workshop more than once before earning a recommendation—growth takes time.
  • Whenever possible, attend each course with a different Master Faculty to broaden your feedback and deepen your development.
  • You can start teaching KWU courses before completing the full series—real-time experience helps you apply feedback, refine your style, and accelerate your growth.

 

Step 2: Teach 4 KWU Courses in 3 Market Centers

Teach at least four different KWU-approved courses within the past year, across three or more Market Centers.

Required Courses:

  • Six Personal Perspectives (full course)
  • One Ignite Session (must include the Daily Success System)
  • Two additional KWU approved courses you want to be known for

💡 Pro Tips from KWU Faculty

  • Choose courses you know well and can teach from real experience.
  • In-person training builds different skills than virtual—prioritize both.
  • Teaching at different Market Centers builds confidence and helps secure leadership recommendations.  
  • Start with your local Market Center, then expand to nearby locations. Need help making connections? Reach out to faculty@kw.com for support.

 

Step 3: Collect 75 Evaluations with a 4.0+ Average

Gather at least 75 evaluations through KWUeval.com with an average score of 4.0 or higher.

Requirements:

  • All four courses must be represented
  • Only KWU course evaluations count toward certification
  • Max 25% can come from virtual events
  • Evaluations are pulled from the 12 months prior to your final application date

💡 Pro Tips from KWU Faculty

  • Invite KWU Approved Trainers or Master Faculty to attend and evaluate your sessions
  • Add an evaluation slide before your final break or Aha! moment—and share why you're collecting them
  • Submit the Evaluation Request Form monthly to access your scores
  • You can also use KWUeval.com for non-KWU classes to get feedback (not for certification)

 

Step 4: Secure 3 Leadership Recommendations

Have three leaders attend one of your four KWU courses and complete a recommendation form. Recommendations can come from your home Market Center or others where you’ve taught.

Eligible Roles:

  • Market Center Team Leader
  • OP, MCA, or Productivity Coach
  • Regional Director (any region)
  • ROM, ROP, or Divisional Leader

💡 Pro Tips from KWU Faculty

  • Prioritize inviting leadership to your training with plenty of notice and let them know why their recommendation is important to your journey.
  • Leaders will need to complete the Recommendation Form when providing their recommendation. 

Step 5: Submit Your KWU Approved Trainer Application

Once all requirements are met, complete and submit the official KWU Approved Trainer Application.

💡 Pro Tips from KWU Faculty

  • Double-check your evaluation count and recommendation forms before submitting
  • Make sure you’ve attended Train the Trainer Advanced Workshop within the two-year window
  • Keep a personal copy of all documentation for your records
  • Not sure where you are in the process? Reach out to faculty@kw.com for help checking your evaluations, recommendations, and progress

 

Step 6: Complete the 360-Degree Review

Once your application is submitted, KWU will conduct a 360-degree review to determine final approval.

This includes:

  • Feedback from KWU Faculty on your training performance and KWU representation
  • A standing check and feedback from KWRI Leadership

💡 Pro Tips from KWU Faculty

  • Continue teaching and collecting evaluations while your review is in progress—it shows ongoing commitment
  • Stay responsive in case KWU or Faculty reach out with questions or additional requests
  • Final decisions will be communicated after the full review process is complete


You're on your way to becoming a KWU Approved Trainer!


The impact you make through education begins with this journey—and we’re here to support you every step of the way. Questions? Reach out to faculty@kw.com.

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